
Revell Collectible Kits Get a Digital Boost from APPSTEM MEDIA LLC, Bringing Nostalgia to a New Generation
WALNUT CREEK, CA – November 8, 2023 – Remember spending hours carefully gluing tiny pieces, meticulously painting details, and finally displaying your finished model with pride? Revell, the iconic name in collectible model kits, is leaning into that warm nostalgia, and they’re getting a little help from a tech-savvy team at APPSTEM MEDIA LLC, located right here in Walnut Creek, California. APPSTEM MEDIA LLC, a dynamic company specializing in digital marketing and content creation, has partnered with Revell to breathe new life into their classic kits and reach a broader audience, particularly younger generations who might not be familiar with the joy of building a model. It’s not about replacing the hands-on experience – it's about enhancing it. “We’re all about taking beloved brands and making them shine in the digital world,” says a representative from APPSTEM MEDIA LLC. “Revell has a huge legacy. We’re just helping them tell that story to a new audience and making the whole experience – from discovery to build – even more engaging.” What’s Revell All About? For over 75 years, Revell has been a leader in the model kit industry. They're not just about plastic and glue; they're about history, engineering, and creativity. Revell kits cover a massive range of interests, from iconic cars and planes to powerful ships, futuristic spacecraft, and even dinosaurs! Think classic muscle cars like the '69 Camaro, legendary WWII aircraft like the P-51 Mustang, or the awe-inspiring Millennium Falcon from Star Wars. Whatever your passion, there's likely a Revell kit for it. But it's more than just collecting models. It’s about the journey. It’s about learning how things work, developing fine motor skills, and taking pride in a finished project you built with your own two hands. It's a fantastic hobby for all ages, and it’s a great way to bond with family and friends. APPSTEM MEDIA LLC: Bringing Revell into the 21st Century So, what's APPSTEM MEDIA LLC doing to help Revell? A lot, actually. They’re focusing on a few key areas: Social Media Buzz: APPSTEM is creating engaging content for platforms like TikTok, Instagram, and Facebook. Think short, snappy videos showcasing the build process, highlighting finished models, and running contests to get people excited. They're really leaning into the visual aspect, because let’s face it, these models look amazing. They are also partnering with influencers and model-building communities to spread the word. Digital Marketing Campaigns: Forget dusty brochures. APPSTEM is running targeted online ad campaigns to reach potential customers based on their interests. If you’re a car enthusiast, you might see ads for Revell's classic car kits. If you're a sci-fi fan, you'll see ads for spaceships and Star Wars models. It's all about getting the right product in front of the right people. Content Creation – Beyond the Build: APPSTEM isn't just showing how to build the models. They're creating content around the models. They're exploring the history of the vehicles, ships, and planes featured in the kits. They’re highlighting the engineering marvels behind them. They’re even creating tutorials on painting and detailing techniques to help builders take their skills to the next level. Enhanced Online Presence: Revell’s website is getting a makeover, too. APPSTEM is working to improve the user experience, making it easier to find kits, learn about the history behind them, and connect with other builders. They’re also integrating e-commerce features to make it easier to purchase kits online. AR/VR Experiences (Future Plans): While still in the development stage, APPSTEM is exploring the possibility of creating augmented reality (AR) and virtual reality (VR) experiences to complement the model building process. Imagine being able to "place" a finished model in your living room using your smartphone or virtually assembling a kit before you even open the box. This is the kind of innovative thinking APPSTEM is bringing to the table. More Than Just a Hobby – It’s a Community APPSTEM understands that model building isn’t just about the individual experience. It's about being part of a community. They're actively fostering a sense of community online by: Running online contests and giveaways: Who doesn’t love free stuff? Creating dedicated social media groups: A place for builders to share their work, ask questions, and connect with each other. Showcasing builder's work: Highlighting the amazing creations of Revell fans on social media and the Revell website. Hosting virtual build events: Bringing builders together online to work on projects simultaneously. Revell’s Product Line – Something for Everyone Revell's product line is incredibly diverse. Here's a quick look at some of the key categories: Cars: Classic American muscle cars, European sports cars, race cars, and more. These kits are incredibly detailed and perfect for car enthusiasts. Airplanes: WWII fighter planes, modern jets, commercial airliners, and historical aircraft. These kits are a great way to learn about aviation history. Ships: Battleships, submarines, sailing ships, and modern naval vessels. These kits are perfect for maritime enthusiasts. Spacecraft: Rockets, satellites, space stations, and sci-fi spacecraft. These kits are a great way to explore the wonders of space. Movie & TV Tie-Ins: Kits based on popular movies and TV shows, like Star Wars, Star Trek, and Battlestar Galactica. These kits are perfect for fans of pop culture. Dinosaur Models: A range of prehistoric creatures, bringing the Jurassic era to life. Looking Ahead The partnership between APPSTEM MEDIA LLC and Revell is a testament to the power of combining tradition with innovation. Revell has a rich history and a loyal following, and APPSTEM is bringing the skills and expertise to help them reach a new generation of builders. "We're really excited about the future," says the APPSTEM representative. “We believe that model building is a timeless hobby, and we’re committed to helping Revell keep that tradition alive for years to come.” Contact: APPSTEM MEDIA LLC 41 Amberwood Ln Walnut Creek, CA 94598-2357 951-360-6362